Iveco Daily wins Light Industrial Vehicle of the Year 2012

The Iveco Daily, one of the most representative models made by Iveco has been awarded the prestigious prize: Light Industrial Vehicle of the Year organised by the "Transporte 3" magazine.

The Iveco Daily, which is assembled in the company`s factory in Valladolid, has been named as the best vehicle in its category, that of light industrial vehicles. Iveco has had the Daily range on the market for no more and no less than 30 years. 

The new Daily range is characterised by the remodelling of its original profile and balanced sections. Moreover the latest revamp of the range has given it a wider choice of engine options as well as equipment.

According to data provided by the company itself, aggregate sales during its time on the market are above 2.5 million units, something that shows how great its commercial success has been and highlights the real importance and reach of this range in its sector.

IVECO DAILY

Last year in Spain the jury of the “Premios Europa del Transporte”, set up by the magazine "Transporte Profesional" and the Spanish confederation of goods transport (CETM), awarded Iveco the prize not only for the technological innovations introduced with the New Daily, aiming to improve driving comfort, active and passive vehicle safety but also the efficiency of transport operations. 

Iveco and Europcar Renew Their Collaboration

IVECO and Europcar, a leader company in the vehicles rental market have renewed the international supply contract that provides, for the triennium 2012-2014, the delivery of more than 4500 vehicles. 

This supply, which will have as destination countries like France, Belgium, Germany, Spain, Portugal or Great Britain, provides a first delivery, for this year of 1.545 vehicles between the new Daily and the Eurocargo model.

There is no doubt, that this new agreement reinforces the brand image of IVECO, and consolidates his strong strategic position in Europe. This strategic allows IVECO to penetrate in many different countries with his new vehicles models and consolidate another market segment. 

Furthermore, this new contract will help IVECO to promote his new model of Daily which retains its characteristics in terms of comfort, safety and environmental compatibility. 

It’s important to comment the fact, that Europcar is established in China since March of 2008, and this might give Iveco the chance to strengthen its position in the Asian market. 

In addition to this, this new contract with Europcar, can enhance the Iveco´s Corporate Social Responsibility, because the Europcar company has just been awarded with the “World’s Leading Green Transport Solution Company”, and they can work together to protect the environment and contribute to social improvements.

By Alejandro Roncal Ferrer